WordPress Web Development for SaaS-based Insurance Marketing

MyInsuranceVideos.com 

Client: Mike Demko
Industry: Insurance / Digital Marketing / Client Engagement Tools
Platform: WordPress
Project Type: WordPress Web Development for SaaS-based Insurance Marketing

Overview:
My Insurance Videos is a digital marketing platform that empowers insurance agents with ready-to-use, educational video content to better engage and inform clients. Power Web Solutions was engaged to develop a custom WordPress website that would serve as both a marketing hub and a functional access point for video delivery and partner subscriptions.

Our goal was to build a professional, high-converting, and scalable WordPress site that clearly communicates the value of the service to insurance agencies and seamlessly connects them with their marketing tools.

Key Features Delivered:

• Custom homepage and landing pages optimized for conversion

• Clear explanation of service benefits, product features, and use cases

• Membership and partner access integration (via third-party SaaS portals)

• Blog integration to support SEO and educational marketing

• Responsive design and speed optimization

• Contact forms and lead capture mechanisms

Technical Highlights:

• Integration with video hosting platform and partner portals

• Custom WordPress theme design for clean, intuitive UX

• Plugin management for lead capture, pop-ups, and analytics

• SEO-ready structure with metadata, schema, and internal linking

Outcome:
The result was a modern, efficient, and professional WordPress website that supports lead generation, client onboarding, and educational content delivery. My Insurance Videos now has a solid web foundation to scale its partnerships with insurance agents across the U.S. and Canada.